Cubebox Is All Over The World

Tezmaksan, with the introduction of its two new models CubeBOX EcoLEAN and CubeBOX IO, addressed the increasing demand for dealerships through collaborations.

Tezmaksan participated in the International Manufacturing Technology Show (IMTS) in Chicago, USA, held between September 9-14, and the International Metalworking Fair (AMB) in Stuttgart, Germany, held between September 10-14. At these events, the company showcased its robotic automation system CubeBOX, which will have an annual production capacity of 300 units at its Sivas factory, alongside the new models CubeBOX EcoLEAN and CubeBOX IO. They also managed to tackle the rising demand for dealership through partnerships.

Evaluating the fairs, Tezmaksan Group CEO Hakan Aydoğdu stated, "We participated in IMTS, which is crucial for the manufacturing industry, and AMB, one of Europe's leading metalworking fairs, with our most innovative solutions this year as well. As always, CubeBOX, one of our best-selling product groups, attracted great attention. Additionally, our new products CubeBOX EcoLEAN and CubeBOX IO exceeded expectations in terms of interest. CubeBOX EcoLEAN, designed for simpler operations by providing economical and streamlined solutions, stood out. It caters to a wide range of customers, from small workshops to large-scale manufacturers, and enhances productivity by optimizing production processes, all while offering economic cost and ease of use."

Aydoğdu noted that CubeBOX IO also garnered attention from visitors from sectors like machining, logistics, and even cafes. "This product aims to improve operational efficiency in the sector with its innovative features that can be integrated into automation processes. Visitors assessed the potential of CubeBOX IO’s smart solutions to accelerate production processes even further," he added.

Aydoğdu mentioned that automation systems stood out at both fairs and emphasized the importance of software solutions, capacity measurement systems, and robot technologies. Commenting on the bilateral interactions with potential customers, he said, "165 representatives from different companies visited our booth at AMB. We expanded our distributor count in the German market to four by realizing long-planned strategic partnerships. We also seized the opportunity to position new distributors in areas where our network was weak, like Belgium, Finland, and Denmark. We secured end-user opportunities, 84% of which were in Germany. After the fair, we are following up with our distributors and high-quality project teams, working to convert these opportunities into sales. We will identify country-specific needs and establish different business plans tailored to those needs. In this way, we’ll offer solutions that meet the exact needs of each market when they need them."

He also shared insights from the IMTS fair, saying it was similarly productive and positive for them. "We had the chance to meet many new companies, especially in the US and the Americas, and closely follow the latest trends in the industry. The increase in new dealership requests and the growing recognition of our brand internationally made us proud. Additionally, we took important steps to deepen our partnership with our existing distributor in the US and improve our collaboration methods. These developments marked a critical step in strengthening our presence in the American market," he concluded.